Build a Solopreneur Startup | Step 1: Landing Page

Actionable tips to overcome perfectionism

Landing page launched last week!

Hey guys! Finally launched my startup landing page last week.

Week 2 Stats: 20 signups & 115 visitors

This week’s newsletter is going to cover:

1- Best no-code tools for a landing page? Pros & Cons

2- Why perfectionism is your enemy in startups, and actionable tips to overcome it

What is a landing page & why you should build one?

A landing page is a website of 1-2 pages that explain the problem you plan on solving with your startup.

Then you allow people to sign up if they’re interested.

2 reasons why that is crucial for a solopreneur startup:

  1. It allows you to validate the idea

  2. It gets your startup name out there & starts building marketing momentum

Here are the 4 best landing page tools I tried:

1- Typedream

  • Easy to build (Notion-like)

  • Beautiful & modern templates & styles

  • Built-in analytics to track website traffic and performance.

2- Bubble

  • More flexible & in-depth

  • Possibility to create signups & logins with database

  • Steeper learning curve

3- Carrd

  • Ease of use

  • Simpler. Fewer functionalities

  • Free

  • More templates & styles.

4- Convertkit

  • Good to drive e-mail marketing signups

  • Paid

  • Fantastic user experience

  • Less templates & cool styles

Typedream was the winner for me. Super easy to use, cool styles & built-in analytics tool.

Now, what’s next for solopreneurhunt.com ?

1- Continuing organic marketing of the landing page waiting list

2- Build MVP & business plan (With code - Using MERN stack)

3- Gather customer insights for the most valuable features

Next week I will share my progress on the MVP building⚡️

Overcome perfectionism: Actionable tips

Always prioritize speed & action vs perfection & inaction.

When you’re building a startup, you can’t expect to hit the jackpot on the first try.

Your first iteration is most likely going to suck.

But that’s ok because you take the learnings and improve for the next iteration, or next project.

That’s how near-perfect products are made:

  • The iPhone was not flawless in its first iteration

  • What you are seeing now is the result of THOUSANDS of iterations & improvements

That brings me to the 3 actionable tips:

  • Set Realistic goals: Perfectionists set overambitious goals. Then they have a hard time reaching them and give up. Set realistic goals. And knock them out of the park. Every. Time.

  • Embrace imperfection: Launch a ton of projects that you would deem “not perfect enough” If it’s complete, what do you lose by launching it?

  • Iterate A LOT: Volume of work allows you to disconnect the fear of failure. After 50 projects shipped do you think you’ll still be scared of shipping something imperfect?

And that leads me to the lessons here:

  • Actively try to fight the perfectionist mindset & launch even if your mind tells you it’s not ready & you should wait

  • Seek ways to simplify & lean out your startup

  • Use tools that allow you to maximize speed

And that concludes this week’s newsletter 🔥

Hope you liked it and feel free to reach out @thezachhan on Twitter. Will be glad to chat.